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DESCRIPTION:Click for Latest Location Information: http://edw2009.wilshireconferences.com/sessionPop.cfm?confid=31&proposalid=1187\nThe creation, use and administration of data (and all other corporate content) is a business issue.  Just look at the articles around the recent crisis in global economies and you will see it has been squarely defined in terms of ?we did not know how bad it was,? i.e. information and data was not handled or used properly.  Mention or imply that your data is an asset and you must engage all aspects of the business.  Period.    Even in an organization that does not admit to a holistic view of data sees most of the burden for business success and business decisions falling on business users of information.  \nFrom planning strategy to deploying and sustaining,  a healthy information environment has many components, functions, roles and permutations.  These myriad elements must be blended and built into business models in the 21st century.  Enterprise management of data is blossoming as a business strategy.  While business sponsorship is great, organizations must avoid the risk of placing IT in the role of order-taker. This full day tutorial will prepare business?side management for dealing with data strategy as business strategy. \n<ul><li>Defining enterprise data and content strategy</li>\n<li>Understanding the various elements of a data strategy </li>\n<li>Ensuring a business case and business alignment</li>\n<li>Understand what should be in your strategy, road map\n</li>\n<li>Designing strong governance </li>\n<li>Designing new organizations </li>\n<li>Determining required leadership characteristics</li>\n <li>Measuring and sustaining data strategies</li></ul>
DTSTART:20090406T083000
SUMMARY:T5: Data Strategy for Business Leadership
DTEND:20090406T164459
LOCATION: See Description
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