Agenda At-a-Glance
Wednesday, April 8

Full Schedule Sun, Apr 5 Mon, Apr 6 Tue, Apr 7 Wed, Apr 8 Thu, Apr 9 Fri, Apr 10
Wednesday, 4/8/2009
Early Sessions 07:15 AM - 08:15 AM
Title Speakers Audience Track
A Soup of Standards - Where to Drink? Pete Rivett, Adaptive
Advanced

Modeling
A Roadmap for Master Data Management Lawrence D. Bell, Sungard Global Services
Intermediate
Master Data Management
Project Management
Lean Software Development and Metadata Management Mani Keeran, Keeran & Co
Intermediate
Management & Methods
Metadata
Industry Data Models - Life Savers or Money Sinks? How Do You Decide? George McGeachie, Metadata Matters
Introductory
Enterprise Information Management (EIM)
8:30 Sessions 08:30 AM - 09:30 AM
Title Speakers Audience Track
If I Could Keep Time in a Model...II Richard Hecht, HECHT Business Architects
Intermediate

Modeling
Consulted or Informed? How Two Words Increased Stakeholder Involvement (and Budget) at BankUnited Gwen Thomas, IFC, part of the World Bank Group
Erica Ortiz-Anderson, BankUnited, FSB
Intermediate
In the Real World
Management & Methods
Metadata in the Unstructured Textual Data Warehouse: Why it is More than a Business Glossary Lowell Fryman, Genesee Academy
Introductory
Data Warehousing & BI
New Ideas and Technologies
Teaching The Elephant To Dance - Agile Methods and Practices for Business Intelligence William McCrosky, IBM
Advanced
Data Warehousing & BI
Project Management
People and Organizational Cultural Issues in Data Governance Charmane Corcoran, Michigan State University
Intermediate
Communication & Collaboration
Governance & Stewardship
The Data Architect's Job in the SOA Environment Luminita Vollmer, Thrivent Financial
Advanced
Project Management
Service Oriented Architectures
Deciding the Case for Data Quality Investments Frank Bernhard, OMNI Consulting Group
Business
Data & Information Quality
For Business Only
Issues Forum: Career Survival Strategies in a Downturn Danette McGilvray, Granite Falls
Beau McGlamery, Vaco
Denise Bennett-Walls, Vaco
Phil Surgala, Vaco
Stephen Smith, Vaco
Business
Introductory
Issues Forum
Professional Development
Break 09:30 AM - 10:00 AM
10:00 Sessions 10:00 AM - 11:00 AM
Title Speakers Audience Track
SOA is Dead Anne Thomas Manes, The Burton Group
Introductory
Data & Application Integration
Service Oriented Architectures
Data Modeling Challenges in a Healthcare Environment Ramesh Sakiri, The Methodist Hospital System
Intermediate
In the Real World
Modeling
Operational Intelligence: It's Not BI Neil Raden, Hired Brains Research
Intermediate

Data Warehousing & BI
The New Metadata World Order Ian Rowlands, ASG Technologies
Intermediate
Metadata
New Ideas and Technologies
Bridging Information and Software Architecture for Jet Propulsion Laboratory (JPL) Deep Space Ground Data Systems Elisa Kendall, Sandpiper Software
Steven Fonseca, Jet Propulsion Laboratory, California Institute of Technology
Intermediate
Enterprise Architecture
In the Real World
Improving Information Quality using Lean Six Sigma Methodology Atul Borkar, Intel Corporation
Guillermo Rueda, Intel Corporation
Intermediate
Data & Information Quality
Project Management
Data Projects Are Backward: Turning the System Development Lifecycle Upside Down on Data Projects April Reeve, Reeve Consulting LLC
Intermediate
Governance & Stewardship
Project Management
Issues Forum: Data Management in the Cloud Tony Shaw, DATAVERSITY
Business
Issues Forum
11:15 Sessions 11:15 AM - 12:15 PM
Title Speakers Audience Track
Data Mashups: Virtualized Data Access to Internal & External Sources Suresh Chandrasekaran, Denodo Technologies
Intermediate
Data & Application Integration
Service-Oriented Architecture (SOA) Information Products Jim Goetsch, School Specialty, Inc.
Intermediate

Service Oriented Architectures
Enterprise Global Data Initiative – A Case study Joshua Feinstein-Plummer, Standard and Poor's
Intermediate
In the Real World
Master Data Management
The Challenges of Designing Terminology Services in an Application-Oriented Enterprise Lesli Adams, Univ of Texas M D Anderson Cancer Center
Business
In the Real World
Semantic Technology
Enabling Business Vision through an Enterprise Information Management Program Jaylene McCandlish, HCSC
Michael Jennings, EWSolutions
Business
Enterprise Information Management (EIM)
For Business Only
Data Modeling For Data Governance Marcie Barkin Goodwin, Axis Software Designs
Intermediate
Management & Methods
Modeling
Data Conversion - Project Management and Data Analysis from the Trenches Glenn Thomas, Commonwealth Office of Technology
Intermediate
Data & Information Quality
Project Management
Issues Forum: Ethical Handling of Data: Not Just a Business Problem Deborah Henderson, DA Henderson Consulting
Anne Marie Smith, EWSolutions, Inc.
Intermediate
Issues Forum
Professional Development
Lunch 12:15 PM - 01:15 PM
1:15 Sessions 01:15 PM - 02:15 PM
Title Speakers Audience Track
Universal Data Quality: The Key to Deriving Business Value from Corporate Data Stefanos Damianakis, Netrics
Business
Data & Information Quality
For Business Only
Beyond Data Warehousing - Next-Generation Investments in Metadata Peter Aiken, VCU/Data Blueprint
Intermediate
Data Warehousing & BI
New Ideas and Technologies
What's Going On?: CEP/ESP in the Enterprise Brian Sletten, Bosatsu Consulting, Inc.
Intermediate
Enterprise Architecture
New Ideas and Technologies
More Than Just Models - Developing and Delivering a Working Data Management Service Dagna M Gaythorpe, Wipro Consulting
Introductory
Management & Methods
Modeling
Case Study: Business Metadata Stewardship and Governance using a Metadata Repository Pete Rivett, Adaptive
Intermediate
Governance & Stewardship
In the Real World
Show Me the Money - Applying Agile Principles to Data Warehousing Development to add Incremental Business Value Mike Heinrich, WestJet
Chris Sorensen, WestJet
Introductory
Data Warehousing & BI
Project Management
When No One’s in Charge: Data Governance for a Highly Distributed Subject Area Jim McQuade, Giant Eagle, Inc.
Intermediate
Governance & Stewardship
Management & Methods
Issues Forum: Opportunities for Semantic Technologies within Enterprise Data Management Tony Shaw, DATAVERSITY
David Wood, Zepheira
Kevin S. Lynch, Central Intelligence Agency
Sanjiva Nath, zAgile
Business
Data & Application Integration
Enterprise Information Management (EIM)
Issues Forum
Master Data Management
New Ideas and Technologies
Semantic Technology
Break 02:15 PM - 02:30 PM
Keynote 02:30 PM - 03:45 PM
Title Speakers Audience Track
Churchill the Agile Project Manager: A Lesson from History in Agility Mark Kozak-Holland, HP Services, Consulting and Integration
Introductory
Management & Methods
Project Management
Exhibits 03:45 PM - 06:00 PM
In Perspectives 04:00 PM - 04:30 PM
Title Speakers Audience Track
Increase Your Project Success Rates with InfoSphere Foundation Tools Paula Fricker, IBM Software Group
Introductory
In Perspectives
In Perspectives 04:45 PM - 05:15 PM
Title Speakers Audience Track
Enabling Data Stewardship and Taxonomy Management Pete Rivett, Adaptive, Inc.
Introductory
In Perspectives
5:30 Sessions 05:30 PM - 06:30 PM
Title Speakers Audience Track
ER/Studio SIG Bruce Baum, Siemens Power Generation
Introductory
Modeling
Physical Architectures for Data Warehouse Workload Optimization John O'Brien, Dataupia
Intermediate

Data Warehousing & BI
Bringing It Together With Information Integration Through Metadata Standards Judith Newton, Ashton Computing & Management Services, LLC
Intermediate
Data & Application Integration
Metadata
PowerDesigner Special Interest Group (PD SIG) Matt Creason, SAP
Introductory
Modeling
Issues Forum: The Evolution of Enterprise Data Management in the Digital Age Suzanne Acar, U.S. Government
Bryan Aucoin, Alanthus Associates, Inc.
David Marco, EWSolutions
Peter Aiken, VCU/Data Blueprint
Intermediate
Issues Forum
Management & Methods